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GTI

Measuring Product-Market Fit


What it feels like, how to measure it, and what to do when the signal is mixed.

What it feels like, how to measure it, and what to do when the signal is mixed.

Best fit for: seed, beyond.

What's inside

  • 1. What PMF actually is
  • 2. Measuring retention (the mother of all metrics)
  • 3. The 'dig deep' playbook when the signal is mixed

3 modules, 6 lessons. Self-paced. Every lesson ends with a Try this homework item — something concrete to ship before the next session.

Who this is for

Founders in the GTI incubator. Opinionated, practical, no fluff. Written for people who have a product or are about to, not for theorists.

  1. Course Number

    PMF302
  2. Classes Start

  3. Classes End

  4. Estimated Effort

    2–4 hours per week, self-paced
  5. Requirements

    Built for founders at the seed, beyond stage. No specific prior knowledge required — just the willingness to do the homework and talk to real customers.
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